Company page
Are tagline, description and site link filled in?
Limited official API
LinkedIn SEO
Company page, headline and posts
LinkedIn stands out in B2B search. Make sure your company page and headlines include what people search, and that posts open with a clear first line.
What it audits
Headline
Do role and expertise match what people search?
Post opening
Is the key idea before “see more”?
Share card
Is the link preview right?
Character limits
Rules can change. Each row states its source status; check limits not confirmed by an official help page in the app before publishing.
| Field | Limit | Source status |
|---|---|---|
| Post | 3,000 | Third-party sources agree |
| Headline | 220 | Unverified; check in the app |
Data access
LinkedIn API scope is limited and needs approval.
Its limits: Feed reach isn’t guaranteed. Automated connection requests aren’t supported.
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